Tumblr

Tumblr

Bookman Old Style Bold by Monotype is a font based on the Tumblr logo.

Bookman Old Style is a serif typeface designed by Ong Chong Wah in the 1990s for Monotype, inspired by A.C. Phemister’s Oldstyle Antique from the 1850s. Wah updated the original design with a more modern look while preserving its wide letterforms and rounded serifs. Known for its friendly, legible style, the typeface is widely used in print and digital media, making it a popular choice for body text and headlines. Its timeless design blends historical influences with modern sensibilities, offering versatility for various design applications.

Tumblr is a microblogging and social networking platform founded in 2007 by David Karp. It allows users to post multimedia content, such as text, photos, videos, and GIFs, in a highly customizable blog format. Tumblr gained popularity for its creative, diverse communities and user-generated content, with many users sharing art, memes, personal blogs, and fan culture. It became especially known for its strong LGBTQ+ presence, activism, and fandoms. Over the years, Tumblr experienced significant growth, attracting millions of users globally. However, in 2018, the platform made headlines for banning adult content, leading to a decline in traffic and user complaints. Despite this, Tumblr remains a unique space for niche communities and self-expression, offering a mix of social networking, blogging, and creative content sharing.

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