AutoToy by 538Fonts is a font based on the Toys “R” Us logo. It is a free font.
Toys “R” Us is an iconic toy retailer that has been a cornerstone of childhood for generations. Founded in 1948 by Charles Lazarus, it grew from a small baby furniture store in Washington, D.C., to a global toy empire. The brand became synonymous with fun and wonder, with its famous slogan, “I don’t wanna grow up, I’m a Toys ‘R’ Us kid!” and its giraffe mascot, Geoffrey. During its peak in the 1990s and early 2000s, Toys “R” Us operated thousands of stores worldwide, offering a vast selection of toys, games, and electronics that captivated children and parents alike. However, competition from online retailers and changing consumer habits led to its U.S. bankruptcy filing in 2017 and the closure of many locations. Despite its challenges, the brand has been working to reinvent itself, reopening select stores and collaborating with partners to keep the magic of Toys “R” Us alive for future generations.
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