Estee Lauder

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Estee Lauder

Optima by Linotype is a font based on the Estee Lauder logo.

Estée Lauder is a global skincare, makeup and fragrance brand founded in 1946 by Estée Lauder and her husband Joseph Lauder. It is one of the world’s leading beauty companies with products sold in more than 150 countries. The brand offers a wide range of skincare products, including cleansers, toners, moisturizers, serums and masks, as well as makeup products such as foundations, lipsticks, eyeshadows and mascaras. Estée Lauder is also known for its iconic fragrances, including Youth Dew, Beautiful and Pleasures. The brand is committed to sustainability and has set ambitious goals to reduce its environmental impact, including achieving net-zero carbon emissions and using 100% renewable electricity by 2023. Estée Lauder also supports various charitable causes, including breast cancer research through its Breast Cancer Campaign.

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